[Reproduced Kyero article] Spain based property portal Kyero’s data reveals a wide range of reactions from buyers when you speak their native language (although they’d be too polite to tell you). Continue reading
It is official, after months of testing ads on Google Images, now Google announced image search will have Google Shopping Ads. Continue reading
Yes you can upload a PDF directly to Mailchimp so you can add a link to a brochure download on your Mailchimp. You can upload other files types too. Anyway, here’s how to do it.
Google has now made it possible to target customers with ads directly in their inboxes via Gmail ads. Continue reading
If you manage a website, you need a deep understanding of how users find your site and how your content appears on Google’s search results. Until now, this data was shown in the Search Queries report, probably the most used feature in Webmaster Tools… Continue reading
Facebook have added a new feature in Messenger that gives people a way to send or receive money between friends. This feature will be rolling out over the coming months in the US. Continue reading
Google invests a lot in making sure that their services use industry-leading security, like strong HTTPS encryption by default. That means that people using Search, Gmail and Google Drive, for example, automatically have a secure connection to Google.
Zineb Ait Bahajji and Gary Illyes, Webmaster Trends Analysts wrote on the Official Google Webmaster Central Blog: Continue reading
BBC News – Facebook has agreed a deal to share public data from its users with Yandex – Russia’s largest search engine. The deal will give Yandex full access to public data from users in Russia, Turkey and CIS countries including Ukraine, Belarus and Kazakhstan. The data includes users’ posts and comments on them. Profiles or posts set to “private” will not be searchable. Continue reading
Fingers and toes crossed. This week Google has launched a massive update to its Penguin web-spam algorithm, which promises to have a big impact on search results. So if you’ve now discovered that your website is no longer on page 1 of Google, you have probably been Penguined. Continue reading
As the name suggests, Voodoo Internet Marketing’s new ‘Bare Bones’ package fills the gap for members of the Marbella and wider Costa del Sol business community who, due to difficult trading conditions in Spain, feel they cannot afford online marketing.
This monthly plan enables them to keep a ‘bare bones’ presence online. Continue reading
TECH NEWS: Google Glass is a ground-breaking Augmented Reality gadget. It’s also an item of clothing.
As Google runs a contest to choose a select few early adopters, the rest of us need to prepare for a world where friends and colleagues are wearing Google Glass on their face. And let’s say you end up being one of the lucky few. Continue reading
Conservative MP Louise Mensch has launched a microblogging social media site to rival Twitter.
Ms Mensch is a prolific Twitter user with almost 60,000 followers but said she has grown “frustrated” with it.
Her new site – Menshn – aims to keep conversations on topic and allows 180 character posts – 40 more than Twitter.
The site, jointly owned by ex-Labour digital adviser Luke Bozier, was only available in the US initially but aimed to launch in the UK before the London Olympics. The launch was brought forward for the Euro 2012 championships due to the vast amount of discussion about it on other social media.
In support of industry-wide efforts to provide more information to consumers, Google are changing their “Ads By Google” in-ads notice icon for PPC ads to a new icon that expands to an “AdChoices” label.
AdChoices is an industry standard “i” icon that expands to “AdChoices” when users move their cursor over the icon. Giving users clear notice about the PPC ads they see is a high priority for Google and for many in the online PPC advertising industry at large. Users who click this label are taken to a page where they can learn more about online advertising and the PPC ads they see.
Already in use in the US since last year, these notifications were developed by the Interactive Advertising Bureau (IAB Europe)-led Self-Regulatory Program for Online Behavioral Advertising to proactively give users notice and choice about the PPC ads they see.
Pay-per-click web advertising can be an effective and inexpensive way to attract new business, according to a recent article published by Reuters.
Ads are quick and cheap to produce and their effectiveness can be easily gauged. For firms looking to attract new business, pay-per-click advertising on search engines, social media and other sites is worth a try.
Businesses can start an internet marketing campaign with a search engine like Google. Companies often invest heavily on consultants to help make sure they appear at the top of the organic search results page (SEO).
A new study carried out by Searchmetrics has revealed a comprehensive list of factors that correlate with ranking highly in Google searches. The results are useful when considering an effective, ongoing internet marketing plan.
The study, aimed at identifying the key factors that help web pages rank well in Google searches, shows among other things that the number of times a web page is shared on Facebook and Twitter is closely correlated with how high it ranks in Google searches.
Search and social analytics company Searchmetrics analyzed search results from Google for 10,000 popular keywords and 300,000 websites in order to pick out the issues that correlate with a high Google ranking.
PPC (Pay-Per-Click) advertising is one of the most effective paid internet marketing strategies you can use to drive traffic to your site.
Search engine marketing campaigns allow you to effectively target customers searching for products and services that you offer. But managing an online internet marketing campaign can require close attention and diligence. A qualified professional has experience and proficiency in creating AdWords campaigns for businesses, so they can save you time and resources by managing your campaign for you.