Can expat businesses in Spain advertise on Twitter?

Twitter advertising SpainCan businesses in Spain advertise on Twitter? A good question.  We tried entering the details of two clients with about 1000 followers a piece and both over a year old. The first one was an established law firm based in Marbella (their target market is the Marbella area), and the other is a leading real estate agent also based in Marbella (their target market is outside of Spain). And this is what happened… Continue reading

Pay-per-click can pay off for advertisers

Pay-per-click web advertising can be an effective and inexpensive way to attract new business, according to a recent article published by Reuters.

Ads are quick and cheap to produce and their effectiveness can be easily gauged. For firms looking to attract new business, pay-per-click advertising on search engines, social media and other sites is worth a try.

Businesses can start an internet marketing campaign with a search engine like Google. Companies often invest heavily on consultants to help make sure they appear at the top of the organic search results page (SEO).

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