Online Marketing 101: Using Social Proof to Gain Trust

The main aim of a marketing campaign is to get a user to buy (or buy into) your product or service, and that aim hasn’t really changed. But what has changed is how you can successfully do this in today’s competitive online market where users are generally more cautious and distrusting of brands… and that’s by using social proof. Continue reading

How to… download Facebook lead ads leads easily…

Facebook-lead-ads-download

OK so you’re using the newish Facebook lead ads facility which, in the right circumstances is a great way of generating leads without the need of a landing page. But the snag is you don’t get a notification email, Unless you have an integrated CRM such as SalesForce, you have to manually go in and download the leads. Continue reading

How to remove default site name from post SEO titles on Yoast WordPress Plugin

Vooodoo Internet MarketingYoast is a great WordPress plugin for blog SEO, but one default which gets on people’s nerves is adding the site name to blog SEO titles by default. You add you perfectly measured SEO title and bosh! it makes it too long by adding the site title. These are the two easy steps to get rid of it. Continue reading

Walkthrough: How to invite LinkedIn connections to Like your Facebook page

invite-Linkedin-connections-to-Like-facebook-PageSetting aside that most of the people who have Liked your Facebook page probably don’t get to see your posts anyway, size still matters – at least to company bosses. Unless your page is about laughing babies or cars or Justin Bieber, building your audience of Likes for a Facebook page can be a little hard work, especially if you’re not prepared to pay Facebook Inc for a get more likes campaign… But those of you in LinkedIn know that once you get rolling, it is eeeasy extending your network of connections. Did you know you can invite your LinkedIn connections who have Facebook profiles to Like your Facebook Page? Of course you didn’t. Here’s how you do it. Continue reading

How to… create a snazzy custom URL for your YouTube Channel

Create Custom URL YouTubeEver wondered how to change that nasty YouTube URL which looks something like thisttp://www.youtube.com/channel/ UCITR6uKbPkure5pAbvR_79w to something a little more sexy such as your name?

Despair not, changing it is fast and easy, just how we like it..

As is often the case with these things, it’s easy once you know where to look. OK so here’s how to create a custom URL for your YouTube Channel. Continue reading

How to… grant someone else admin access to your Facebook page

Vooodoo Internet Marketing A question we get asked regularly by clients whose facebook pages we manage at Voodoo Internet Marketing is: ‘what are the login details for my Facebook page?’

Seems like a perfectly reasonable question, but the answer is a little long-winded so I thought: ‘why not write this down for all and sundry to see and save me having to explain this each and every time’. Continue reading

How to…turn off comments from all your YouTube videos at once

Voodoo Internet MarketingYouTube rocks. Search engines love videos, kids love videos, old ladies love videos. But despite best efforts by Google to make the channels easy to use, it can still be a nightmare figuring out how to do anything other than upload a video. And indeed half the time you accidentally end up changing your Google Profile and not your channel. Continue reading