[Comment] 3 Truths about Lead Nurturing

Obtaining new leads can be a relatively straightforward process, but following up those leads and engaging with the client seems to be more hit than miss for most companies.

We are going to take a look at the 3 main “undisputed truths” about lead nurturing, according to Seth Price, marketing strategist and content contributor at martechtoday.com. Continue reading

Best time to follow up a property lead? Three stats you should know

ad Generation & Follow UpEstate agents occasionally ask us about lead follow-up. They want to know when the best time to follow up a lead is, fearing they might come across as desperate or trying hard sell tactics if they respond too fast. There are three statistics which real estate professionals should know… Continue reading

How many leads is your Google AdWords campaign generating?

Google-AdWords-PPCIf you’re currently running a Google AdWords PPC campaign do you know what your cost per conversion (lead) is? Can you tell which leads are organic and which ones come from PPC? If you don’t know the answer to these questions, chances are you’re wasting your money. Continue reading