Bing follows Google in launching ‘right to be forgotten’ form

Microsoft’s search engine ‘Bing’ has introduced its right to be forgotten form allowing Europeans to ask for pages of web content to be removed from its online search results. The form, similar to the one that we saw Google introduce last month, gives its users an opportunity to request a link to be blocked from the site, which may be detrimental to their character, which will […]

Google Authorship

Whoa! Authorship alert! Why is my snazzy profile photo and Google+ circle count no longer appearing in the search results?

Wondering why your Google+ profile pic and number of Google+ circles you’re in have vanished from search results? Don’t worry, it’s not that Google doesn’t like the look of your mug. Google’s John Mueller announced they are making a major change in the search results around authorship. Specifically, Google is dropping the profile photo and circle count from the search listings where authorship is assigned […]

SEO: is it science fiction or science fact? The SEO Periodic Table

Search engine optimization — SEO — may seem like some form of obscure magic code known only to a handful of overpaid consultants. The truth is there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals which search engines look for when determining the […]

Comment: Google’s Panda 4.0 possible effect on real estate websites

Google’s recently released an update to the way its search algorithm works, dubbed “Panda 4.0″ aimed at discriminating against websites that publish duplicate or spammy content. It has long been a conundrum as to the SEO value of real estate website listings which are imported from and exported to third party sites. So how will Google”s Panda 4.0 update affect real estate websites?

Google releases Panda 4.0 causing havoc among major brands

Pandas may look cute and cuddly, but they can be extremely hazardous to your health. The same can be said about Google’s most recent update to the way its search algorithm works, dubbed “Panda 4.0,”which is said to be wreaking havoc with some major brands on the web, according to Business Insider. “The intent of Google’s updates is the same as all its previous updates: […]

Russia’s Yandex to display Facebook posts & comments in results

BBC News – Facebook has agreed a deal to share public data from its users with Yandex – Russia’s largest search engine. The deal will give Yandex full access to public data from users in Russia, Turkey and CIS countries including Ukraine, Belarus and Kazakhstan. The data includes users’ posts and comments on them. Profiles or posts set to “private” will not be searchable.

Costa del Sol’s Voodoo Internet Marketing launches ‘Bare Bones’ low cost monthly social media and SEO plan

A Costa del Sol internet marketing company has launched a new package aimed at proving online marketing cover for local businesses with very limited budgets. As the name suggests, Voodoo Internet Marketing’s new ‘Bare Bones’ package fills the gap for members of the Marbella and wider Costa del Sol business community who, due to difficult trading conditions in Spain, feel they cannot afford online marketing. […]

How to… grant someone else admin access to your Facebook page

A question we get asked regularly by clients whose facebook pages we manage at Voodoo Internet Marketing is: ‘what are the login details for my Facebook page?’ Seems like a perfectly reasonable question, but the answer is a little long-winded so I thought: ‘why not write this down for all and sundry to see and save me having to explain this each and every time’.

Social Media Marketing: Mensch starts up in UK

Conservative MP Louise Mensch has launched a microblogging social media site to rival Twitter. Ms Mensch is a prolific Twitter user with almost 60,000 followers but said she has grown “frustrated” with it. Her new site – Menshn – aims to keep conversations on topic and allows 180 character posts – 40 more than Twitter. The site, jointly owned by ex-Labour digital adviser Luke Bozier, […]

Pay-per-click can pay off for advertisers

Pay-per-click web advertising can be an effective and inexpensive way to attract new business, according to a recent article published by Reuters. Ads are quick and cheap to produce and their effectiveness can be easily gauged. For firms looking to attract new business, pay-per-click advertising on search engines, social media and other sites is worth a try. Businesses can start an internet marketing campaign with […]